NEW BLACK OWNED BUSINESS ALERT!
Trenelle Doyle, founder of Black-owned rideshare Go Girl Ride, is seeking to make the transportation industry safer. The forthcoming Portland-based service is set to launch by Juneteenth, and will first start off as a traditional taxi service.
Doyle is looking to expand the Black-owned rideshare brand across the Pacific Northwest then hopefully, globally.
She planned this long-term goal for her transportation company because she knows the importance of Go Girl Ride becoming successful. The phone-in service that will eventually transform into a digital application is going to be an essential platform for the many women, sex workers, and LGBTQ+ individuals who are harassed or feel endangered during their rideshare route.
“I was a driver for Uber for a few years. Women, femmes, and non-binary folks, but women in particular, really inspired me because most would come to my car and say ‘thank the Lord that you are a woman!,'” Trenelle Doyle told Travel Noire. “Ninety-five percent of women who got in my car would say that.”